Product teams are under constant pressure to answer big, messy questions: who their real competitors are, what customers truly care about, how market trends are shifting, and where opportunities or risks are emerging. Too often, they turn to AI hoping for a shortcut and instead get confidently wrong
A pause button for teams tempted to copy competitors without clear strategic intent.It isn’t enough for product managers and leaders to know what customers want and where the market is heading; they also need a clear view of how competitors move. Competitive awareness informs positioning, pricing, m
Scalability is about making choices today that won’t require complete rewrites tomorrow.Every product manager has been there. Six months after launch, your team is frantically refactoring code, redesigning APIs, or worse explaining to stakeholders why that “temporary solution” now requires three qua
Today’s newsletter is a collaboration post from Brian Balfour, who is the founder and CEO of Reforge, which has recently launched several AI-native SaaS tools for product teams. One of those is Reforge Build, an AI prototyping tool built for PMs. It’s designed for prototyping based on your real prod
AI agent doesn’t experience a moment of “Oh, I love this design!” Instead, it follows an algorithm. How to design around it?From our partner:Reforge Build is the AI prototyping tool for product teamsVibe coding is fun, but AI prototyping is changing product development. Reforge Build is designed aro
Basics of how NLP, RAG, and MCP can help product managers build AI systems that stay factual, grounded, and trustworthy.Imagine this: you’re a product manager at a company building an AI-powered customer support chatbot. Your team spent months training it on company policies, product documentation,
After months of product manager surveys, analysis, and cleanup, the Productify State of Product Strategy 2025 Report is here! It is a 27 pages of comprehensive look at how product leaders are navigating strategy in today’s fast-evolving landscape. (Download link at bottom)Based on insights from 200+
Remember When You Knew Every Customer by Name?If there’s one pattern I’ve seen repeat across every stage of company growth from early-stage scrappiness to scaled execution it’s this: as companies grow, distance creeps in.The same happens to leaders. The closer they get to managing outcomes, the furt
The hardest part of feedback isn’t collecting it ....it’s connecting it.As product leaders, we’re flooded with feedback across emails, Slack threads, call notes, surveys all pointing in different directions. The real challenge isn’t collecting it; it’s connecting it. That’s where AI starts to shine:
Product managers need to ensure their AI-powered products deliver real value, perform reliably, and maintain user trust.Imagine this: an e-commerce platform launches an AI-powered search bar designed to understand shopper intent and surface highly relevant products. But users soon notice the AI hall
Turn your strategy into machine-readable context.We are entering a moment where every organization, whether it realizes it or not, is being reshaped by Artificial Intelligence. AI tools are creeping into the workflows of engineers, marketers, analysts, and even customer-facing staff. In many cases,
The Hidden Patterns Behind Viral AI Products (and What’s Next)If you haven’t heard it yet, the "Nano Banana" trend is going viral because it allows anyone to easily create hyper-realistic, miniature 3D figurines from photos using Google's Gemini AI, requiring no technical skills and being free to us
With AI in the mix, PMs can’t rely on PRDs and decks alone — they need to demo, prototype, and bring ideas to life to earn alignment.There are two narratives ongoing for Product Managers in the industry:PMs, UX and Engineers all three would be able to do each other’s jobs. This means that each of th
AI will sharpen the divide between Real PMs who drive strategy and impact, and Title-Only PMs who focus on process and delivery.If it comes down to going all-in on AI today, it can now support Product Managers (PMs) across nearly every step of the product lifecycle: automating customer interviews, s
AI has taken the hard part of building software and made it feel easy. But it hasn't touched the harder part of understanding if the software will make money.If you've ever shipped a product or owned a software business, you know this: writing code isn't the real bottleneck for business, of-course t
Welcome to 2025, where AI in product management is no longer hype. It’s the infrastructure. PMs who get it? They're compounding returns. PMs who don't? Well, the bus is leaving the station.This piece is for product leaders ready to embrace AI not just as a tool, but as a co-pilot across the messy, m
Profitability isn’t a quarterly review slide. It’s baked into the choices you make daily as a PM.If you’re a Product Manager reading this, chances are someone (maybe your CEO/CFO, maybe your OKRs) has nudged you to “think profitability” And if you're like most PMs, you're probably asking: "Okay, but
And Why it should matter to you as a Product Manager or a Leader.If you have read my last post The Unhappy Path of Product Strategy, you would know that I am a big supporter of Product Managers (and other builders/operators of the company) to map out the (if not all, some of the) unhappy paths the s
Product Strategy should also cover aspects about having pivot points, focusing better, avoiding distractions, needing support and goal orientation on what is called the “Operational Discipline”There are some parallels between a strategy exercise and product creation.One of them is optimism.Pick a pr
A good first step for Product Managers of today to start combining product metrics with financial metrics and think of them as two sides of the same coin. I call it growth + financial impact duo.Welcome to this week’s edition of Productify. Before we get started on todays topic, did you know that:on
